Is the RAC purchase of Aviva the most expensive hobby ever?

I have a great admiration for Patrick Snowball. As with any person who succeeds in the military, he is one of the best strategic thinkers the industry has seen for many years. He has a homily he often utters to "beware of indulging in hobbies" and how right he is. After the merger between CGU and Norwich Union (NU), he ruthlessly exited any business activity that did not add significantly to the UK general business.

I have seen many instances of large insurers setting up or acquiring

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact [email protected].

You are currently unable to copy this content. Please contact [email protected] to find out more.

To continue reading...

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: