
Pruhealth slams "unsustainable" commission levels and unveils new model

The company confirmed that all new SME business is now written on a 10:10 commission basis, with 10% initial commission and 10% at each renewal. It added that the move was designed to reward long-term partnerships with brokers.
Dave Priestly, sales director at PruHealth criticised the current market's focus on low new business premiums and high initial commissions, labelling it unsustainable.
He warned that the industry needed to adapt in order to decrease churn and over-commoditising the group
Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
To access these options, along with all other subscription benefits, please contact [email protected].
You are currently unable to print this content. Please contact [email protected] to find out more.
You are currently unable to copy this content. Please contact [email protected] to find out more.
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. Printing this content is for the sole use of the Authorised User (named subscriber), as outlined in our terms and conditions - https://www.infopro-insight.com/terms-conditions/insight-subscriptions/
If you would like to purchase additional rights please email [email protected]
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. Copying this content is for the sole use of the Authorised User (named subscriber), as outlined in our terms and conditions - https://www.infopro-insight.com/terms-conditions/insight-subscriptions/
If you would like to purchase additional rights please email [email protected]
More on Insurer
Videos/Podcasts
Insurance Covid-Cast: How has staff productivity been impacted by remote working?
For the 35th episode of Post and Insurance Age’s video series we gathered together a panel of senior insurance managers to discuss how productive staff have been since Covid-19 lockdown, and whether it has changed as restrictions have eased?
Subscribe to our daily newsletter for all the latest news
Most read
- Analysis: The future of the networks model
- Blog: Could Aviva ever dominate the high net worth market?
- Partners& buys Nottingham-based broker
- Brokers may be failing to report misconduct
- People moves: 12-16 April 2021
- FCA data reveals progress as insurers settle Covid-19 BI claims
- Google: Why brokers are "key enablers"