Pruhealth slams "unsustainable" commission levels and unveils new model
PruHealth has adopted what it believes to be a more sustainable and transparent commission model.
The company confirmed that all new SME business is now written on a 10:10 commission basis, with 10% initial commission and 10% at each renewal. It added that the move was designed to reward long-term partnerships with brokers.
Dave Priestly, sales director at PruHealth criticised the current market's focus on low new business premiums and high initial commissions, labelling it unsustainable.
He warned that the industry needed to adapt in order to decrease churn and over-commoditising the group
Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk.
You are currently unable to print this content. Please contact info@insuranceage.co.uk to find out more.
You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. Printing this content is for the sole use of the Authorised User (named subscriber), as outlined in our terms and conditions - https://www.infopro-insight.com/terms-conditions/insight-subscriptions/
If you would like to purchase additional rights please email info@insuranceage.co.uk
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. Copying this content is for the sole use of the Authorised User (named subscriber), as outlined in our terms and conditions - https://www.infopro-insight.com/terms-conditions/insight-subscriptions/
If you would like to purchase additional rights please email info@insuranceage.co.uk
More on Insurer
RSA and NIG brands to become one next year but undecided on name
In an update to brokers on the NIG deal, RSA commercial lines managing director Sonya Bryson explained there will still be two sets of products and systems on 1 May, with all remaining the same in the short term.
People Moves: 15 – 19 April 2023
Stay in the loop with the latest insurance personnel moves.
Pen inks £150m social housing capacity deal with SiriusPoint
Pen Underwriting has announced a new long-term capacity deal with SiriusPoint.
Biba Conference 2024 countdown: FloodFlash’s Ciana Kenny
Ciana Kenny, senior distribution manager at FloodFlash, promises sensor demos on its stand, looks forward to the Friday stand-up feedback and advises delegates to ‘stay hydrated’.
First fall in car premiums for over two years
Comprehensive car insurance premiums fell by 5% in the first three months of 2024 after nine consecutive quarters of rises, according to the latest research from Confused/WTW.
FCA’s Brewis warns MPs premium finance action could have ‘waterbed effect’ for consumers
The Financial Conduct Authority’s insurance director Matt Brewis has raised the concern that taking action on premium finance would have little or no impact on the price of motor cover.
Allianz appoints Ktenidis director of digital trading & ALP as Bryant leaves
Allianz Commercial has named Alex Ktenidis as director of digital trading and Allianz Legal Protection effective immediately, succeeding Helen Bryant.
Three quarters of brokers still concerned about underinsured clients, claims Aviva
According to Aviva’s latest Broker Barometer survey, 73% of brokers are concerned that some of their clients may be underinsured as just 24% of brokers’ clients had increased their sums insured to an adequate level.
Most read
- In Depth: Managing cyber risk in an ever-changing security landscape
- Covéa cuts losses but underwriting deficit grows
- JMG strikes its biggest deal of 2024 with BQI swoop