ABC launches new branches to target SME market

Phil Bunker, managing director of ABC commented: "ABC’s SME business insurance strategy is to develop a number of broker facing branches in key locations across the UK. We are fortunate in that LV= already has office space in many of these locations, enabling us to set up a low cost network quickly. This was the case with our Bristol office, where LV= already has a substantial operation.

“Our branch offices are looking to form close relationships with forward thinking, commercially oriented