Zurich targets mid-sized market

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The offering is aimed at customers with a turnover between £5m and £300m, and has begun with companies in the manufacturing and technology and communications sectors. It has introduced new policy covers including product recall, brand protection and essential personnel. Over the next 12 months the offering will be expanded into the wholesale storage & transport, professional & business services, food & beverage, and sports & leisure sectors.

According to the insurer brokers and their customers

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