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The Blog Spot: Taking the virtual route

Sian Barton

Why it is right for Biba to keep things virtual at its 2021 conference, Sian Barton writes.

So, the decision has been made and the annual Biba conference, which had to be cancelled outright this year, will take place across virtual platforms in 2021.

It is disappointing as it is one of the events everyone in the market looks forward to. Deals get done, fun is had and we can all learn something from the wide range of conference speakers.

But despite the disappointment it is the right decision.

‘Impossible and unwise’
Biba commented: “After much consideration around the current

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