Video: GDPR – Marketing: what brokers can and can’t do
In the second of a three part series our experts tackle marketing under the new GDPR rules from phone calls and emails to the post.
Branko Bjelobaba, founder of consultancy firm Branko Limited and Cheryl Martin, partner in the insurance advisory cyber and GDPR practice at EY analyse what GDPR means for contacting existing and ex-customers as well as targeting new clients.
Will brokers be able to cold call potential clients? Can firms still buy in contact lists? Or indeed use old databases they already hold?
In addition the specialists share their views on training, breach management and data subject access requests.
Catch
Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk.
You are currently unable to print this content. Please contact info@insuranceage.co.uk to find out more.
You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. Printing this content is for the sole use of the Authorised User (named subscriber), as outlined in our terms and conditions - https://www.infopro-insight.com/terms-conditions/insight-subscriptions/
If you would like to purchase additional rights please email info@insuranceage.co.uk
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. Copying this content is for the sole use of the Authorised User (named subscriber), as outlined in our terms and conditions - https://www.infopro-insight.com/terms-conditions/insight-subscriptions/
If you would like to purchase additional rights please email info@insuranceage.co.uk
More on Broker
Konsileo launches academy and grows peer-to-peer learning
Konsileo has launched Konsileo Academy with four content pillars and expanded its peer-to-peer learning.
Ex-Towergate leader Simon Trott joins travel specialist Ancile
Travel insurance broker Ancile Insurance Group has appointed former Towergate Direct boss Simon Trott as CEO.
Brokers push for more from RSA/NIG
Brokers have given a mixed report on communication levels around the RSA and NIG deal but with the process kicking forwards today have expressed the hope the takeover will make more products available.
Biba Conference 2024 countdown: Commercial Express’ Duncan Pritchard
With the 2024 British Insurance Brokers’ Association conference soon upon us, Duncan Pritchard, managing director of Commercial Express, looks forward to productive conversations, and dreams of David Attenborough closing a future event.
Hug Hub extranet offering sold to Endeavour Ventures
Endeavour Ventures has bought Hug Hub’s commercial lines focused digital quote platform, Extranet Hub, Insurance Age can reveal.
Biba Conference 2024 countdown: Abacus’ Richard Burgess
With the Biba Conference on the horizon, Richard Burgess, CEO of Abacus, explains he has never had time to see a guest speaker and why he prefers Audible to Oasis.
Howden grows presence in Wales with Cardiff office
Howden has opened an office in Cardiff as it seeks to be a prominent force in the commercial broking sector in South and West Wales.
Market Movement Index: should I stay or should I go?
New research from analyst Broker Insights shows there is plenty of commercial policy movement – particularly in lower premium classes – which indicates strong competition and adequate capacity. But do brokers agree? Rachel Gordon reports.
Most read
- Wakam receives PRA approval for new £500m GWP UK insurer
- Dual to open two UK offices as McGinn’s regional push gathers pace
- ABI stops short on voluntary premium finance cap as it sets out five principles