Take-up of SME e-trading by brokers increasing
Applied Systems event heard there are still obstacles with mid-range brokers lagging behind.
The uptake of e-trading by brokers for SME business is increasing significantly according to an insurer roundtable held by software company Applied Systems.
Panellists at the central London event noted that the obstacles to the adoption of e-trading include a lack of awareness of its benefits.
Jason Bridgman, head of eCommerce at Axa Commercial, said: "If you look at the numbers year-on-year not just within Axa but collectively, they are starting to really really significantly grow.
"And I think
Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk or view our subscription options here: https://subscriptions.insuranceage.co.uk/subscribe
You are currently unable to print this content. Please contact info@insuranceage.co.uk to find out more.
You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.
Copyright Infopro Digital Limited. All rights reserved.
As outlined in our terms and conditions, https://www.infopro-digital.com/terms-and-conditions/subscriptions/ (point 2.4), printing is limited to a single copy.
If you would like to purchase additional rights please email info@insuranceage.co.uk
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. As outlined in our terms and conditions, https://www.infopro-digital.com/terms-and-conditions/subscriptions/ (clause 2.4), an Authorised User may only make one copy of the materials for their own personal use. You must also comply with the restrictions in clause 2.5.
If you would like to purchase additional rights please email info@insuranceage.co.uk
More on Broker
WF Risks eyes new branches as CEO bemoans lack of M&A opportunities
WF Risk Group has established a new office in Edinburgh under the sub-brand ‘WF Risk Insurance Brokers’ and is looking at other prospective launches across UK and Ireland headed by further senior hires.
HNW broker sets out growth plan as MD reaches 25-year anniversary
Family-led broker Lumley Insurance has unveiled a growth plan to enter a new phase of development as it marks 25 years of managing director John Lumley at the helm.
Adrian Flux renews deal with partner of 22 years
Top 100 broker Adrian Flux has renewed with its premium finance provider of 22 years.
Jensten recruits Swindle from Ardonagh-owned Geo
Jensten has swooped for Geo Underwriting CEO Jaime Swindle as its new CEO of product and distribution.
Five years of growth on the bounce for Miller
Miller grew revenue by 15% to £314m last year marking its fifth consecutive annual rise.
PE backed platform looks to regional broker M&A after authorisation
Ascend Insurance Holdings has received FCA authorisation and entered the UK market to provide an “alternative solution” to regional insurance brokers.
People Moves: 20 – 24 April 2026
Keep up to date with the latest personnel moves in insurance.
Biba 2026 Countdown: UGL’s Derek Coles
Derek Coles, CEO of UGL, suggests Biba is often a tale of two breakfasts, compares Brendan McManus to Ben Stokes and recommends a watering hole for some downtime away from the conference centre.