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Aviva joins Keychoice panel

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John Kennedy, director of personal lines at Aviva, said independent brokers are "key" to its future success

Aviva has joined Keychoice’s personal lines panel to provide its members with a range of private motor products.

John Kennedy, director of personal lines at Aviva, said: “With over 900 members controlling over £1bn in personal lines gross written premium, the partnership with Keychoice will allow us to expand our distribution and give us access to a significant share of the market.

"Local independent brokers are at the heart of the insurance industry and key to our future success. We’re always

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