Broking success: Ashley Peters, Staveley Head

2017-01-20-ashley-peters-staveley-head-img-4211

Motoring along: Staveley Head’s MD on how niches and specialisms have helped fuel growth and why the broker decided to build its own software

▶ Staveley Head started in 1991, what is the origin of the business? 

My father, a now retired barrister, bought the business – not known as Staveley Head then – from a client of his. It was very small and turning around £15,000 gross written premiums (GWP) a year. As I was about to go to university in 1991, my dad said to me that the business “is there for you”. 

After finishing my [business studies] degree on the Tuesday, I was packed up and in the office on a Wednesday – I was that eager. We

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk.

You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Age? View our subscription options

Register

Sign up and gain access to five complimentary news articles every month.

Already have an account? Sign in here

This address will be used to create your account

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: