Your letters

Have you ever bought leads?

Virtuocity: I would be interested in hearing about your experience of buying leads. I have never fancied doing this as I've always thought that if a lead company did their job properly, they would be better off creating their own sales team.

John Stoe: As Virtuocity says, the person with the leads usually has experience in the service and if the lead was any good, surely they would use it for themselves? The only leads I've found useful are ones where it's a friend of