Brokers avoid direct channels for their PI cover

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Research by Biba shows most brokers look for specialist advice for professional indemnity cover.

The majority of brokers avoid direct channels when buying their professional indemnity (PI) cover according to research by the British Insurance Brokers' Association (Biba).

The survey found that around 84% of brokers sought advice from a PI specialist broker before buying their own cover with just 9% opting to go direct with an insurer.

Alan Drury, director at Griffiths & Armour, a BIBA accredited PI broker, said: "This survey provided valuable insight into brokers' buying behaviour, when it

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