Broker Direct targets urban postcodes with new motor product

Cars in car park

Policy developed in partnership with Ageas.

Broker Direct has launched BD Urban, a new EDI motor product developed in partnership with Ageas.

The personal lines specialist detailed that the standard motor insurance policy is targeted at customers residing within urban post codes outside of the major city conurbations.

The underwriting agency, wholesale broker and third party administrator also stated that initially BD Urban will launch on the CDL system but that other software houses will follow "shortly".

First time
Terry Stanley, chief

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