Biba 2014: Steve White calls for consumer focus

Steve White

Broker boss backs “total signposting”.

In his opening address at the British Insurance Brokers' Association (Biba) conference, chief executive Steve White has called for consumer bodies, government and the industry to help consumers access suitable insurance more readily.

At the annual conference in Manchester, White urged the insurance industry to never turn consumers away if they cannot insure them.

Total signposting
White argued in favour of "total signposting", where the industry looks to create new agreements similar to the one

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