Professionalism: Insurance Age throws down the gauntlet

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As Axa's chief executive of Commercial Lines and Personal Intermediary Amanda Blanc admits: "There comes a time when we have to put our money, or our actions, where our mouths are," adding: "It is fine to talk a good game around Professionalism but what we all do in practice is the real acid test."

An exclusive survey, to be published in the March edition, will collate the industry's beliefs on the importance of chartered status to professionalism. And every participating insurer will have the

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