Sterling partners with ex-NIG chief in development plans

Dave Parry

Sterling Insurance has partnered with consultancy firm Integrity to develop its commercial and household arm.

Dave Parry, previously sales director at NIG, is managing director at Integrity, which was established last year.

David Sweeney, head of personal lines and commercial at Sterling, said: “We are delighted to have someone of Dave’s calibre working alongside us.

“His experience and expertise can help us tremendously with our growth strategy.”

Mr Parry added: “I’m looking forward to working with Sterling, a company that has had huge growth in the last few years and is now an impressive force in

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