Broker Expo: Smarten up on social media


The claim came from PR and marketing expert Ralph Savage who will be hosting a workshop at the event tomorrow.

Mr Savage, a former insurance journalist and now director of RTS Media, confirmed that his presentation will focus on the simplest methods people can use to promote themselves and their businesses in the digital world.

In his session he will also seek to explain how social media is increasingly being integrated into the industry's PR and marketing campaigns.

"There's a lot to talk about

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