Brightside partners with Asda

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The partnership will see Brightside deliver fully serviced Asda Money branded car and home insurance.

Customers will be able to buy both insurance products online or over the telephone and will be able to access telephone support through Brightside's call centres.

The deal is the second unveiled by the Bristol-based broker in less than a week having previously partnered with Debenhams on the launch of a new car insurance offering.

Martyn Holman, chief executive officer of Brightside, said: "We

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