Bloomer puts down roots at UK General


He will join in April and report to commercial managing director Cathie Bruce. Mr Bloomer's redundancy from Ecclesiastical was announced in November last year.

The Leeds-based specialist insurer has also promoted Simon Tate to the role of chief operating officer in the non-commercial schemes and affinities unit, reporting to Neil Martin, managing director of schemes and affinities.

Both Mr Bloomer and Mr Tate will take responsibility for their respective units, covering underwriting and product

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