Video: using client data to maximise marketing opportunities
Ahead of the launch of a special 13th edition on 22 September, dedicated to digital marketing in the broking sector, Insurance Age has spoken to a number of experts about the digital, business world.
In the fourth installment of the series Insurance Age editor, Martin Friel, talks to Paul Henry, director of client services at Experian pH, about how brokers can understand the client data they capture and use it best.
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