RSA completes PL broker team with Mark Coffey

A red jigsaw piece

Former head of personal lines at Zurich Mark Coffey has joined rival RSA as trading director, Personal Lines Broker.

Reporting to Steve Kingshott, RSA said Mr Coffey's appointment completed the restructure of the Personal Lines Broker Team.

The insurer announced the re-structure plans late last year which were designed to improve RSA's focus and service to brokers and their customers. In his role Mr Coffey will be responsible for developing RSA's regional broker business.

Mr Kingshott MD Personal Lines, Broker, said: "We have had tremendous success in our Personal Lines Broker business over the past 18 months

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