Select & Protect launches affinity schemes

S&P Direct hits market with four new schemes

Select & Protect has launched four affinity schemes under the company's newly created consumer-facing S&P Direct brand.

The company said that S&P Direct would initially be launched through four new affinity partnership schemes, which would include credit card companies and a credit union.

Paul Firkins, sales director at S&P Direct, said: "These new relationships are a significant milestone in our multiple channel distribution strategy, reinforcing our strength in the home insurance market.

"The

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