Venture Preference rebrands
Venture Preference has finally announced that it will be rebranded as Bluefin.
The new branding will take effect as January 2009 including a transitional period during which the existing business names, including Smart & Cook, Layton Blackham, Stuart Alexander, The Davis Group and SBJ UK will be used jointly with the new brand.
The new brand will also bring together the Thinc Group companies, PIFC and SBJ Benefit Consultants to form a major financial services provider under a single brand offering expertise in insurance broking, financial advice and consultancy.
Stuart
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