Broking success: Family affair
Morton Michel directors Jerry, Samantha and Nick Beere tell Caitlin Morrison how a favour for a playgroup in 1964 led to the formation of a successful family business and a relationship with an insurer that has lasted for half a century
▶ How did the business come about?
Samantha: It was in 1964, my dad worked in insurance, and my mum used to. Then she had my brother Nick. Playgroups were just starting at the time, and there weren’t very many of them. Mum got to know the lady that ran the playgroup Nick went to. One day the lady asked her: “We think we should have insurance, do you know where we can get any?” When Dad looked around for some he found that there wasn’t actually anything so he arranged a meeting with someone from
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