Martin aims for top corporate spot with Aviva Premier
Aviva leader Dave Martin explains why after expansion in digital, SME and mid-market, targeting top of the table in the corporate insurance space is the logical next step on the journey, and how its new proposition will deliver for the changing needs of brokers and clients.
Insurance Age revealed the roll-out of Aviva Premier this week, designed for larger mid-market clients with broader, more complex insurance needs.
Though the name is familiar to brokers, previously launched in 2013 but ultimately disappearing from view, the insurer said the revamped Aviva Premier reflects its renewed focus, with the proposition redesigned around the needs of businesses.
Doubled downAviva said the suite brings together underwriting, claims, risk management and relationship
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