Intact’s Chris Brian on helping brokers unlock new opportunities

At Broker Expo 2026, conversations will inevitably focus on one of the industry’s biggest priorities: finding easier, more effective ways for brokers to place business while still accessing the expertise and service their customers need. Intact director, commercial lines sales Chris Brian explains that is exactly why it will be in Birmingham this month.

As a leading commercial lines insurer, Intact Insurance supports businesses of all sizes, from micro-businesses and SMEs, through to large and complex corporate organisations.

We work with brokers across a broad range of sectors. This includes property, construction, manufacturing, motor, marine, retail, hospitality, professional services, agriculture, and the public sector.

The broker market continues to evolve, and listening to brokers remains central to how we develop our proposition and service offering.

Our proposition combines digitally-traded SME solutions with specialist regional underwriting expertise for more complex risks, helping brokers find the right route for their clients regardless of size, sector or level of complexity.

Whether a broker needs the speed and efficiency of eTrade, or access to regional underwriters, our focus is on making trading with us as straightforward as possible.

Just as importantly, our support extends beyond the policy itself. Through added services such as Risk Assist, Broker Portal and our Claims Charter, we help businesses prevent, prepare for and recover from disruption. This helps provide practical value before, during and after a loss.

Listening to brokers

Broker Expo provides an important opportunity for face-to-face conversations, and that’s a key reason we’ll be attending this year’s event.

The broker market continues to evolve, and listening to brokers remains central to how we develop our proposition and service offering. We know brokers want clear trading routes, easier access to expertise, and greater consistency when placing business. We’ve been listening closely to that feedback, and are focused on making it easier for brokers to understand where opportunities fit, and how they can engage with the right teams.

Broker Expo gives us the chance to continue those conversations. Meeting both existing and prospective broker partners, and explaining how our eTraded, and regionally traded routes work together will be key.

For brokers, it’s an opportunity to discuss current challenges, explore new opportunities, and gain insight into how our proposition is evolving in response to their feedback.

What we’ll be showcasing

Visitors to the Intact Insurance stand will be able to explore our wider Commercial Lines proposition, the different ways they can trade with us, and find out what we’re building towards.

We’ll be discussing our range of eTraded products, including those that hold Five Star Defaqto ratings, as well as the broader support available through our dedicated underwriting teams. Intact Insurance experts and decision-makers will be on hand to answer questions, discuss risks, and help brokers identify the most appropriate route for new opportunities.

Alongside our product offering, we’ll also be highlighting the wider support available to customers through our added services. As client expectations continue to evolve, services that help businesses manage risk, improve resilience and recover quickly when the worst happens, are becoming increasingly valuable parts of the overall insurance proposition.

Supporting brokers in a changing market

Today’s brokers face a wide range of challenges, from balancing efficiency with personalised service, to helping customers manage increasingly complex risks.

At Intact Insurance, we believe the answer is not choosing between digital capability and human expertise. Instead, brokers need both.

That’s why we continue to invest in clearer trading routes, simplified access to specialist teams, and a product offering that combines digital efficiency with experienced underwriting support. We recognise that brokers need confidence that they can quickly reach the right people when specialist guidance is required, while also benefiting from streamlined digital journeys.

At the same time, risk management, resilience planning and claims support are becoming more critical to business customers. Supporting customers and their businesses throughout the insurance lifecycle, not just at renewal or claim stage, creates opportunities for brokers to strengthen relationships and demonstrate additional value.

Why visit our stand?

For brokers attending Broker Expo, our message is simple: bring us your opportunities, challenges and questions.

Whether you’re looking to place business, discuss a complex risk, learn more about our broader product proposition, or understand how our services can support your customers, our team will be ready to help.

Most importantly, visitors will have the opportunity to speak directly with the people behind the proposition, including senior specialists and product experts. They can discuss real opportunities and provide practical guidance.

We’ve listened to brokers, and we’re continuing to make it clearer and easier to trade with us. Broker Expo is the perfect place to see how that commitment is taking shape, and how we can help brokers unlock new opportunities.

Sign up to attend the Broker Expo on 8 October at the Birmingham NEC

Sponsored content