Grand plans, grand designs

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Having recently taken up the post of UK commercial director at Royal & SunAlliance, Brendan McManus talks to Nicolle Farthing about his aspirations to promote sales capability in the industry, recruiting staff from outside of the industry and building a portfolio of new initiatives

Brendan McManus describes his new role as UK commercial director of Royal & SunAlliance as the greatest challenge of his career.

He says: "The UK commercial business is critical to RSA both in terms of size and performance. It is the group's biggest business, representing 34% of the group's turnover and more than 50% of the group's profits in this year's half-year results.

"I have aspired to run the UK commercial business for a while. There is a huge breadth of businesses and it is a significant

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