A persuasive argument
Gaining political influence and the ear of those in power takes time and careful planning. Richard Adams charts the evolution to date of the insurance industry's progress through the political landscape
David Worsfold, secretary for the All Party Group on Insurance, considers that the insurance industry needs to engage more in political or legislative policy-making rather than lobbying after it has been formally proposed.
"Policy-makers like to hear from practitioners as they want to hear it 'from the horse's mouth'. As a whole, the industry needs to be more sophisticated as, traditionally, it has been better at being reactive, for example, with employers' liability and flooding. It must be more
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