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Experts question value of FCA’s social media consultation

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Regulator’s proposed #ad Twitter hashtag rule panned by the industry

Brokers have branded proposed social media regulations from the Financial Conduct Authority (FCA) "over the top" and warned they would need to be amended to be truly appropriate.

One of the watchdog's key suggestions in the consultation, which launched last month, is including the hashtag #ad on Twitter postings to make clear that they are promotional. It was one of a range of recommendations to ensure that all social media communication is "fair, clear and not misleading". But is this

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