Power hour: what SMEs want

roundtable-nov-21-10-11-01

The SME space is much fought over, but what is it that this disparate group of businesses want from insurers and brokers, 
and what do brokers need from insurers in order to deliver now and in the future? Caitlin Morrison finds out

Is it useful to class such a disparate group of businesses under the banner of SME?

▶ Kevan: I think it causes a lot of problems because, if the SME definition hits 99% of business, that’s hardly a segmentation and that ranges from the majority of those being sole traders to some quite sizeable businesses that have very, very different needs.

▶ James : I think there’s certainly a differential in behaviour between a micro or small business compared to a medium one. There’s a differential in terms

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@insuranceage.co.uk.

You are currently unable to copy this content. Please contact info@insuranceage.co.uk to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Age? View our subscription options

Register

Sign up and gain access to five complimentary news articles every month.

Already have an account? Sign in here

This address will be used to create your account

Broking Success: Embracing technology

Mark Thomas, founder of Compare Insurance, is looking to harness the power of technology even further to continue the pace of 60% growth the business achieved last year.

You need to sign in to use this feature. If you don’t have an Insurance Age account, please register now.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: