Insurance Age

Expertise From A-Z: SMEs - Better use of data

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    • Andy Wells

    • Indicative reading time: 5 minutes

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There are huge amounts of data out there and it is now much easier for brokers to use and place business online – if only they were more aware of this

With approximately 5.2 million SMEs in the UK, this area of commercial insurance is undoubtedly complex – ranging from sole traders to medium-sized enterprises employing up to 250 employees and trading in a multitude of professions and trades. With limited revenue and a low perceived need for cover, the segment presents its own unique insurance challenges.

However, the negative perception around available cover, affordable pricing and ease of purchase for SMEs doesn’t just lie with the end

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