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Siân Barton

Editor, Insurance Age

Siân joined Insurance Age as commissioning editor in 2014 and prior to this worked on a range of B2B titles covering topics including recycling, the co-operative movement and health and social care.

After a stint as deputy editor she was promoted to editor in 2018. During that year she also joined, alongside a set of intrepid insurance professionals, the InsureTrek which saw the group hike the Mont Blanc Massif and raise more than £100,000 for Insurance United Against Dementia.

In 2020 Siân was the recipient of the British Insurance Brokers’ Association Journalist of the Year award while Insurance Age took the trophy for Publication of the Year. She also won Profile of the Year.

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Articles by Siân Barton

Stuart Vann out at Esure

CEO leaves as the insurer looks to new leadership in order to take the business to the “next level” in an “increasingly digital and data driven world”.

Bridging the gap

Swinton’s Anne Kirk argues that helping customers get informed about insurance is the key to retention.

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